Category: Digital Marketing

A Happy Thanksgiving from the Scraawl Team!

We are thankful for all our users, followers, friends, and family. Thank you for your support no matter how big or small. We wish you a wonderful festive season. We have a few reasons to be thankful at Scraawl, including the development of two new products. We’re not saying too much for now (you can ...

The Bright Side of Bots

Bots come in many flavors and with many different definitions. Simply put, bots run automated tasks, typically at a much higher rate than humans could. This high speed is often associated with malicious bots, such as click bots, spam bots, scrapper bots, spy bots, and zombie bots. These bots can impact website performance, skew data ...

Which Social Media Platform is Right for You? Part 2

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In the Which Social Media Platform is Right for You? Part 1 Twitter and tumblr to determine who used the platforms and what conversations they were having.  We will now look at Facebook and YouTube and perform the same evaluations. We will continue to evaluate demographics information for each platform and combine this data with Scraawl’s ...

Which Social Media Platform is Right for You? Part 1

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In the age of digital marketing, it can be challenging to identify the ideal audience for your brand and messaging. It can be even more difficult to participate meaningfully in an ever-changing social media conversation. Understanding which social media platforms appeal to which key demographics and how user interactions vary across platforms can help you ...

How to Design Attractive Feature Images for Content Marketing and Social Media

Design is a huge component of digital marketing. For all the social platforms, emails, resources, and product guides —  marketers need strong images. If you’re a lucky marketer, you have a creative agency on the payroll that delivers high-resolution, sophisticated images for ad campaigns. If you’re on the scrappier side, there’s a good chance that ...
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