Author: Alexis Low

Alexis is a Digital/Multi-Media Artist for Intelligent Automation, Inc. She has a passion for video production, writing and graphic design. In her free time, Alexis loves to draw. She lives in Maryland, and posts her art on her Instagram @alexislow5

The Bright Side of Bots

Bots come in many flavors and with many different definitions. Simply put, bots run automated tasks, typically at a much higher rate than humans could. This high speed is often associated with malicious bots, such as click bots, spam bots, scrapper bots, spy bots, and zombie bots. These bots can impact website performance, skew data ...

Which Social Media Platform is Right for You? Part 1

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In the age of digital marketing, it can be challenging to identify the ideal audience for your brand and messaging. It can be even more difficult to participate meaningfully in an ever-changing social media conversation. Understanding which social media platforms appeal to which key demographics and how user interactions vary across platforms can help you ...

Social Media Marketing and the Age of Video Content

The major social media platforms are pushing video content to gain market share of users. The social media giants, Facebook, Twitter, Instagram, Snapchat and YouTube, are customizing their algorithms for better video visibility in an attempt to secure larger viewership, and by extension ad money, for future video content. Similarly these platforms are also adding ...
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